Everyone wants a mobile site…or at least they want their digital presence to reach as many users on as many devices as possible…and work well. Often a client will already have a website that is working for them, ideally with a content management system behind it. The challenge is how to improve the user experience [...]

As you probably know, Facebook has made some announcements surrounding the new timeline for brand pages that will be launched on the 30th March. As an admin on a number of pages, I have started to investigate the changes.

Recently, Google updated the way in which referral data is passed though from a natural search referral, what it meant was that any person logged into their Google account would not refer keyword data in the referring URL which would hide the keywords people were clicking on natural listings. As per most SEOers we tried [...]

It’s been widely reported today that Sir Martin Sorrell, chief executive of advertising giant WPP, has called mobile phone apps the “holy grail” for advertisers. To add my own thoughts on app development and the opportunities mobile applications offer to marketers; yes, apps can offer a great way to build an audience and generate interest in a brand or product if [...]

That’s quite a mouth full, but I think that is about as succinct as it could get. Firstly I think it is important to establish what gestural technology is, how it can be implemented, then how it can potentially lend itself to a commercial environment.