Archive for August, 2010

Is it time to give your digital agency the lead creative role?

Posted by Code | Category: Digital Marketing | 27/08/2010 9:38 am

The internet is stuffed with statistical proof that offline budgets are moving to online. That’s great for an agency like us, but it takes a brave brand to take significant TV budgets and throw them at an online idea. They would probably be greeted with strange looks in the board room if they decided to [...]

Chester Zoo

Posted by Code | Category: Our Work | 26/08/2010 11:16 am

We’re proud to unveil our new website for Chester Zoo, sporting an energetic and exciting new look. Go and explore it. —Ben  

Social Commerce

Posted by Code | Category: Digital Marketing | 25/08/2010 10:13 am

According to IBM, 69% of all of people who buy online also use social networking sites. Other research released shows heavy Facebook users are much more likely to buy online than those who do not use the site. Social, f-commerce or s-commerce, aims to tie together e-commerce and social. The original concept of s-commerce, like [...]

The Mobile Web

Posted by Code | Category: Digital Marketing | 9:00 am

Following Ste’s Make your website mobile article for .net magazine, our Managing Director Andrew Davenport shares his views on why a mobile strategy is important for both consumer product brands and service companies. —Ben

How we use Facebook

Posted by Code | Category: Digital Marketing | 23/08/2010 12:00 pm

Once an exclusive student hideout, Facebook can now boast 27 million users in the UK. That’s almost half the population, which by now includes the parents of those students. Crucially, 18 million of these are active and returning users. At Code we use Facebook for our clients in two ways – highly targeted advertising, and [...]